JACKSONVILLE, Fla. – The Jacksonville Jaguars today announced an expanded partnership with long-time partner Web.com, the digital marketing partner for businesses wanting to connect with more customers and grow, providing greater benefits to the team's corporate season ticket members. Jaguars BLACK powered by Web.com will launch this month, giving participants access to significant discounts on lead generation tools, website services and digital marketing solutions.
"The Jaguars and Web.com have been partners for several years, working to create opportunities for local Northeast Florida companies to drive their own business success," said Scott Massey, Jaguars senior vice president, corporate partnerships. "Collaborating with a local company like Web.com lets us provide an even greater level of customized support and specialized tools to ensure Jaguars BLACK members are succeeding at every level."
Jaguars BLACK launched in 2015 as a first-of-its-kind program to help the Jaguars better connect with local business and, in turn, provide corporate clients with the tools and resources to ensure a positive return on investment in season tickets. The program offers consulting services and a business playbook with strategies to leverage Jaguars tickets and amenities to generate more business from team events. In addition, Jaguars BLACK clients have had access to B2B networking events and other recognition opportunities through the team.
"Through this expanded partnership, Jaguars BLACK members will now have the opportunity to tap into Web.com's expertise to deliver digital solutions that owners need to market and manage their businesses," said David Brown, Web.com's chairman, CEO and president. "We're excited to sit down with members and provide solutions to get found, drive leads and interact with customers so that these busy small business owners can focus on what they do best – running their business – not becoming expert online marketers."
Members of Jaguars BLACK powered by Web.com will receive more information about the new program in the coming weeks when the 2018 season ticket campaign launches.