For the 2021 season, the Jacksonville Jaguars Crown Royal 'That Deserves a Crown' program recognizes outstanding local community heroes for making a positive impact in the community. The Jacksonville Jaguars and Crown Royal would like to give back to those who serve at Jaguars home games this season, celebrating these individuals with the ultimate VIP game day experience.
Each winner (community hero) will receive two (2) club-level tickets to a Jaguars home game, pre-game field passes, recognition on the TIAA Bank Field videoboards prior to the game and a $1,000 donation to an organization/charity suggested by the winner and approved by the Jaguars and Crown Royal. The nominator of the winner will receive a Jaguars and Crown Royal prize pack. This promotion is open to Florida and Georgia residents only.