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Jaguars News | Jacksonville Jaguars - jaguars.com

Jaguars Support NFL's Annual My Cause My Cleats Campaign 

2025 My Cause My Cleats
2025 My Cause My Cleats

JACKSONVILLE, Fla. – Ahead of this season of gratitude, Jacksonville Jaguars players and coaches unveiled new footwear, customized with artwork representing the individual causes they support, for the NFL's 10th annual 'My Cause My Cleats' initiative. The new cleats will be worn in this week's game against the Jaguars' AFC South Division rival, the Tennessee Titans, Sunday, Nov. 30 in Nashville.

More than 40 Jaguars players and 15 coaches are participating in this season's initiative which celebrates the passion they have for off-the-field causes and organizations. This year's chosen causes range from military appreciation, disease prevention and awareness, youth development and others. To design the cleats, players and coaches collaborated with artists for their cause, and following this week's game, many will be donated to raise funds for their charity through NFL Auction or directly to the organization they support.

For a complete list of participating players and high resolution imagery of select shoe designs, view them on the Jaguars’ My Cause My Cleats website.

Several cleat artists were commissioned to provide the footwear including long-time Jaguars partners Soles by Sir, Joe Castro and Dillion DeJesus.

For DE Josh Hines-Allen, however, giving back to the Jacksonville community introduced him to his cleat artist, Zende T. Randolph. Randolph, a 17-year old visual artist and native of nearby OUTEAST neighborhood, met Hines-Allen in 2024 when his family received a Thanksgiving basket from the Jaguars player's Four One For All Foundation event, where they discussed Randolph's artwork. When the time came for Hines-Allen's 2025 cleats to be designed, Randolph got the call to put his artistry to the cleat with his design representing the Foundation and its effort to bring awareness and end childhood cancer honoring Wesley Allen's journey. "Through these cleats, I wanted to show that every step tells a story, and together, they say that hope moves with us — on the field, in our communities, and in every family fighting childhood cancer," said Randolph.

Jaguars players and coaches are motivated every single day by factors much bigger than themselves. Through the NFL's 'My Cause My Cleats' initiative we are proud to share the stories of some on our team. Swipe through creative shots of these cleats and emotions of players and coaches unboxing their completed designs. ❤️

Similar to Hines-Allen, many players will be representing their own foundations through their cleats including P Logan Cooke, DE Arik Armstead and DE Travon Walker. The Travon Walker Foundation supports and empowers youth in Walker's hometown of Thomaston, Ga., and beyond. "My parents instilled the importance of hard work, discipline and perseverance in me from a young age, and I want to do the same for the next generation. By embracing these values and providing kids the resources they need to follow their dreams as I have through football, together we can build a brighter future."

Youth development and education are a high priority issue for Jaguars players for this year's initiative. WR Parker Washington chose to represent Heart of the Kids Social Services, Inc. on his cleats and he believes in the Christian-based nonprofit's mission to give kids a place to heal, to grow, and to believe in what's possible. Washington shared, "As athletes, we talk a lot about potential and purpose and these kids deserve the same chance to chase theirs. Standing with this organization is my way of investing in their future and pushing for something bigger than the game."

A spotlight on disease prevention and awareness was another prevalent theme. According to the National Institutes of Health, in 2025 more than 2 million new cancer cases and nearly 620,000 deaths related to the disease are projected to occur in the United States. It is no wonder that several Jaguars had a personal connection to selecting cancer awareness and prevention as their cause. For S Rayuan Lane III, it was his brother-in law who succumbed to a rare cancer, Ewing Sarcoma at age 16. "I am honored to represent the Little Warrior Foundation through the My Cause My Cleats initiative. In remembrance of my brother-in-law, Bryce Moore…Throughout his two-year battle, he exemplified what it truly meant to be a warrior every single day."

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